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National Repository of Grey Literature

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	Marketing Mix of Selected Company Obrtel, Gabriel ; Císek, Jan (referee) ; Schüller, David (advisor) Bachelor thesis is focused on assessment of actual marketing condition in ACO Industries k. s. and it contains the proposal for its improvement. The theoretical part, first, defines marketing from the most general point of view and then it passes into the definition of marketing mix and other marketing tools. Practical part contains the description of ACO Industries k. s. and its assessment using the marketing mix. It continues with the proposal of the draft measures leading to improvement of actual marketing condition. Detailed record
	Evaluation of the Financial Situation in the Firm and Proposals to its Improvement Manclová, Pavlína ; Knoflíček, Ivo (referee) ; Bartoš, Vojtěch (advisor) This diploma thesis deals with the valuation of financial situation of the company Symbol Technologies. It focus on calculation of financial indicators, systems of indicators and evaluation of strategic analysis. On this basis are formulated proposals, which it should focus on improving the economic situation of company. Detailed record
	Proposal of Business Plan for the Establishment of Family Farm with Agritourism Navrátil, Radek ; Jančaříková, Eliška (referee) ; Bayerová, Vladimíra (advisor) The goal of this work is to design a business plan for building a company named farm NAVRÁTIL. The company will deal with crop production, livestock, rental of conference space and agritourism. The theoretical part includes basic information of business and agribusiness. The thesis include analysis present situation and proposal business plan. Detailed record
	Marketing Mix of Company OKNOSERVIS s.r.o. Šmardová, Gabriela ; Doležel, Aleš (referee) ; Novák, Petr (advisor) The bachelor thesis is most importantly focused on the analysis of the Marketing mix at the company – OKNOSERVIS Ltd., which is concerned with the production and sale of plastic and aluminium windows and doors. Based on the analysis of the company and primary research, I suggest certain measures in order to increase the level of Marketing mix at the company. Detailed record
	Proposal of Business Plan for the Establishment of Family Farm with Agritourism Navrátil, Radek ; Jančaříková, Eliška (referee) ; Bayerová, Vladimíra (advisor) The goal of this work is to design a business plan for building a company named farm NAVRÁTIL. The company will deal with crop production, livestock, rental of conference space and agritourism. The theoretical part includes basic information of business and agribusiness. The thesis include analysis present situation and proposal business plan. Detailed record
	Marketing Mix of Company OKNOSERVIS s.r.o. Šmardová, Gabriela ; Doležel, Aleš (referee) ; Novák, Petr (advisor) The bachelor thesis is most importantly focused on the analysis of the Marketing mix at the company – OKNOSERVIS Ltd., which is concerned with the production and sale of plastic and aluminium windows and doors. Based on the analysis of the company and primary research, I suggest certain measures in order to increase the level of Marketing mix at the company. Detailed record
	Marketing Mix of Selected Company Obrtel, Gabriel ; Císek, Jan (referee) ; Schüller, David (advisor) Bachelor thesis is focused on assessment of actual marketing condition in ACO Industries k. s. and it contains the proposal for its improvement. The theoretical part, first, defines marketing from the most general point of view and then it passes into the definition of marketing mix and other marketing tools. Practical part contains the description of ACO Industries k. s. and its assessment using the marketing mix. It continues with the proposal of the draft measures leading to improvement of actual marketing condition. Detailed record
	Evaluation of the Financial Situation in the Firm and Proposals to its Improvement Manclová, Pavlína ; Knoflíček, Ivo (referee) ; Bartoš, Vojtěch (advisor) This diploma thesis deals with the valuation of financial situation of the company Symbol Technologies. It focus on calculation of financial indicators, systems of indicators and evaluation of strategic analysis. On this basis are formulated proposals, which it should focus on improving the economic situation of company. Detailed record

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